Improve Your Marketing Communications With Insights From Neuromarketing (Part 1 of 2)

To ensure your marketing communications engage and convince your audiences, you’ll need to understand how the human mind works. These are the six characteristics of the decision-making part of the brain you should be using to your advantage. Read the full article at MarketingProfs Source: Marketing Profs – Content Improve Your Marketing Communications With Insights…

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How to Use Instagram Live to Generate Leads

Interested in using more live video for your business? Wondering how Instagram Live can generate leads? Using Instagram Live stories as a lead generation tool will help you stay one step ahead of your competitors. In this article, you’ll discover three ways to use Instagram Live video to generate leads for your business. Why Use…

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#SocialSkim: Facebook Lite, Pinterest Search Ads, Rethinking Snapchat: 11 Stories This Week

This week: why you might consider Facebook Lite; why Snapchat’s fastest-growing demographic will surprise you; how the Super Bowl played out on social (and brands and networks that won); how B2Bs tap into social; what search play Pinterest is making; more… Read the full article at MarketingProfs Source: Marketing Profs – Content #SocialSkim: Facebook Lite,…

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Instagram Stories: How to Create Engaging Stories

Do you use Instagram? Wondering how Instagram stories work? To explore how to craft Instagram stories for business, I interview Sue B. Zimmerman. Instagram Stories The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media…

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