Snapchat Testing Prisma Integration?

Is Snapchat testing the integration of effects from Prisma? Reader Susi Kenna shared the screenshot below with SocialTimes, saying in an email: A paintbrush icon appeared at the top of my toolbar. When I tapped it, a handful of Prisma filters popped up, allowing me to apply/choose from their set of artistic overlays from Van…

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How to Use Instagram Live

Interested in adding live video to your Instagram stories? Looking for a guide to get you started? The latest update to the Instagram app includes Live video, a new feature that lets you connect with your Instagram audience in real time. In this article, you’ll discover how to use Instagram Live video within Instagram Stories.…

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Snap Inc. Acquires Israeli Augmented-Reality Startup Cimagine Media (Report)

Snapchat parent Snap Inc. made another acquisition last week: Israeli augmented reality startup Cimagine Media. Cimagine’s augmented reality technology allows potential customers to visualize products “in their own environments” in 3-D, and according to its website, clients include Coca-Cola, Shop Direct and furniture retailer John Lewis. Israeli newspaper Calcalist reported that the deal is valued at between $30…

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How Ad Testing Can Combat Facebook’s Slow Ad Growth

In its third-quarter-2016 earnings call, Facebook reported that 1.71 billion people used its service in June. That’s nearly one-quarter of the earth’s population! Yet in spite of these impressive numbers, Facebook is expecting much lower ad revenue growth over the next two quarters. The reason? Facebook’s advertising volume has reached a point of diminishing returns.…

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No Signal: Egypt blocks the encrypted messaging app as it continues its cyber crackdown

 Egypt has intensified its cyber crackdown under president Abdel Fattah el-Sisi. In recent years authorities have blocked Facebook’s controversial Free Basics program for not allowing it to spy on users, imprisoned citizens for satirical Facebook posts and reportedly used Deep Packet Inspection technology allowing for extensive surveillance of Egyptians’ online activities. Read More Source: Tech…

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Snapchat has quietly acquired an Israeli startup for a reported $30 million to $40 million

 Snapchat sewed up its first acquisition in Israel this week, according to the outlet Calcalist News. It acquired four-year-old Cimagine, whose augmented reality platform lets consumers instantly visualize products they want to buy in their intended location, paying what Calcalist says was between $30 million and $40 million. According to its LinkedIn page, Cimagine currently…

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