#SocialSkim: Facebook vs. Netflix; Instagram Live Video; Twitter Livestreaming: 12 Stories This Week

Facebook mulls original video content, offers 360-degree live video, admits more metrics errors; Instagram allows livestreaming. Also, grow email lists with YouTube ads, boost Web traffic with Pinterest, and more… Read the full article at MarketingProfs
Source: Marketing Profs – Content
#SocialSkim: Facebook vs. Netflix; Instagram Live Video; Twitter Livestreaming: 12 Stories This Week

Nintendo Launches Super Mario Run on Mobile

Nintendo launched Super Mario Run on iOS. The game challenges users to help Mario rescue Peach and rebuild the Mushroom Kingdom after it’s destroyed by Bowser. In Super Mario Run, users can play in two different gameplay modes: World Tour and Toad Rally. The World Tour mode offers single-player stages, while the Toad Rally mode allows users…

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Periscope sunk without Twitter’s wings

 Periscope is slipping beneath the waves. It’s steadily dropped from No. 23 on the overall iOS app charts in January to No. 441 this weekend. Now Twitter is pulling Periscope’s live streaming abilities into its own app, something it should have done from the start. Read More Source: Tech Crunch – Social Media Periscope sunk…

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What Can We Expect for Influencer Marketing in 2017?

2016 was an amazing year for influencer marketing, as evidenced from the flurry of companies that arose touting their wares. Not even the changes in algorithms on various social platforms, Federal Trade Commission compliance crackdowns or questions over return on investment stopped companies from jumping into the realm of working with influencers. But what excitement will 2017…

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3 Ways to Republish Instagram Content on Facebook

Does your Facebook audience respond well to image posts? Have you thought about sharing your Instagram posts on Facebook? Publishing select Instagram posts on your Facebook page adds variety to your feed and can improve organic reach. In this article, you’ll discover three ways to share your Instagram content on Facebook. Why Share Instagram Content…

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Pinterest Unveils 100 Ideas to Try in 2017

Pinterest is all about sharing ideas, and Tuesday, the social network shared its 100 top ideas to try in 2017. Head of category insights Stephanie Kumar described how Pinterest curated the list in a blog post. The Pinterest insights team analyzed the search and save activity from the past year to identify the emerging trends…

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A/B Testing Basics: Confidence Interval

Confidence Interval: A range of values calculated such that there is a known probability that the true mean of a parameter lies within it. The science of statistics is all about predicting results by sampling a portion of a population. Since you can never be 100% certain of that prediction, the result is often expressed…

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