5 Ways to Use Instagram Stories for Business

Are you looking for ways to use Instagram Stories? Want to know what’s working for other businesses? The videos, pictures, and text in Instagram stories help pique your followers’ interest on an authentic and personal level. In this article, you’ll discover how five businesses are using Instagram Stories and how you can create similar content.…

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How to Rank on Google Home

Posted by Dr-Pete Google Home, Google’s latest digital assistant, is part of a broader market experiment in voice-only search. While the hardware is new, Google has been building toward this future for a while, and one of the clearest examples is the introduction of featured snippets to answer questions in search. For example, if I…

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On top of everything, Snapchat went down

You couldn’t even Snapchat away your stress Wednesday after a shocking presidential election. SEE ALSO: Happy Election Day! Snap’s Spectacles are live Snapchat was down for about an hour Wednesday afternoon. The company initially reported they were looking into problems with the messaging app and then sent out an update that the “issues” had been…

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Election Day: 716.3 Million Interactions From 115.3 Million Facebook Users; 75 Million Tweets

Facebook was humming on Election Day, with 115.3 million users generating 716.3 million posts, likes, comments and shares about the election. The social network also said more than 10 million users shared the fact that they had voted, and election-related videos drew 643 million views. From March 23, 2015, when Ted Cruz announced his candidacy, through Nov.…

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20 Excellent Podcasts for Any Marketer

Do you want to accelerate your marketing know-how? Looking for free advice to grow your business? Podcasts are the highest-leverage, lowest-cost educational medium available today. Top experts share their wisdom week after week. In this article, you’ll discover 20 must-listen podcasts for busy marketers and business owners. #1: StartUp Podcast The StartUp Podcast explores what…

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Facebook Open-Sources Community Cellular Manager

Facebook announced the open-sourcing of a solution aimed at furthering its mission of connecting the world. Software engineers Kurtis Heimeri and Steve Muir and infrastructure strategist Shaddi Hasan announced in a blog post last week that the code for Community Cellular Manager is available via GitHub. They described CCM as a software management and deployment suite that enables…

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NFL Teams on Facebook and Twitter, Weeks 7-9

The Dallas Cowboys continued to dominate Facebook during weeks seven through nine of the National Football League season, according to social marketing firm Unmetric. Unmetric analyzed all of the NFL teams on Facebook and Twitter from Oct. 18 through Nov. 7 using its cross-channel reports, and its findings included: The Cowboys led Facebook in audience size, engagement,…

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10 Metrics to Track for Social Media Success

Do you want to measure the impact of your social media marketing efforts? Wondering which social media metrics you should focus on? Analyzing the raw data on campaign performance helps you determine which tactics are working. In this article, you’ll discover the top 10 social media metrics you should be monitoring on Facebook and Twitter.…

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